News Viltrox, Laowa, and Meike Tease New Lenses Ahead of China P&E 2026 The China International Photography Machinery and Imaging Equipment and Technology Expo—better known as China P&E—is kicking off on May 15 in Beijing, and it’s already shaping up to be a busy event… Last updated 05/12/2026 News TTArtisan Releases Affordable TTArtisan TS 17mm F/4 ASPH Tilt-Shift Lens for RF, Z, and L Mount Cameras TTArtisan, a Chinese lens manufacturer known for its affordable optics, has announced a new tilt-shift lens designed for photographers who… Last updated 03/09/2026 News Sony Rumored to Be Developing a 180MP Medium Format Sensor Could Sony be gearing up to enter the medium-format camera space? New rumors suggest the company is working on a… Last updated 01/23/2026 News Light Lens Lab 300mm F/1.9 Medium Format Lens Leaks Online Light Lens Lab is reportedly working on one of the most extreme prime lenses ever made: a 300mm F/1.9 APO… Last updated 09/24/2025
More medium format News The Fujifilm GFX100RF Back in Stock at Retail Price The Fujifilm GFX100RF is finally back in stock at B&H Photo, available at its base retail price of $5,599.95. Popular… Last updated 09/15/2025 News Review Roundup: Hasselblad X2D II 100C Hasselblad has unveiled the X2D II 100C, marking the arrival of its new flagship medium-format mirrorless camera. The model introduces… Last updated 08/27/2025 News Hasselblad X2D II 100C Price, Preorder Details, and New 35-100mm Zoom Lens Hasselblad has officially unveiled the X2D II 100C, its latest flagship medium format camera, along with the brand-new XCD 35-100mm… Last updated 08/26/2025 News Is a New Hasselblad Camera on the Horizon? Hasselblad may be preparing to launch a successor to the X2D, with recent reports hinting at the development of a… Last updated 03/31/2025 News ZY Optics announces Mitakon Speedmaster 65mm F1.4 lens for Hasselblad X system In 2017, Zhongyi Optics announced a pair of fast, manual-focus Mitakon prime lenses for the medium-format Fujifilm GFX mirrorless camera… Last updated 03/16/2023 News Laowa 19mm F2.8 Zero-D lens offers GFX users a much-needed fast & affordable wide-angle prime lens Venus Optics has announced its fourth lens for the Fujifilm GFX medium-format mirrorless camera system, the Laowa 19mm F2.8 Zero-D… Last updated 12/19/2022 News Hasselblad X2D 100C Gallery: Come see our real-world shots from Hasselblad’s new 100MP medium-format camera Click here to view our Hasselblad X2D 100C Gallery Hasselblad's new 100-megapixel medium-format camera, the X2D 100C, is an extremely… Last updated 11/09/2022 News Fujifilm announces Fujinon GF 20-35mm F4 R WR: Compact, lightweight lens is the widest yet for GFX Fujifilm has announced the Fujinon GF 20-35mm F4 R WR lens, the company's widest-angle lens yet, eclipsing the GF 23mm… Last updated 09/08/2022 News Hasselblad announces X2D 100C camera with 100MP sensor, IBIS, and updated AF – plus 3 new lenses Hasselblad has announced its third medium-format mirrorless camera, the X2D 100C. It joins the company's two 50MP mirrorless cameras, the… Last updated 09/07/2022 News Phase One announces new tilt lens for its XT camera system Phase One has a trio of announcements, headlined by a new lens for its XT camera system. The Copenhagen-based company… Last updated 07/13/2022 1 2 3 … 13 Next
